{"id":15507,"date":"2026-03-13T13:59:54","date_gmt":"2026-03-13T10:59:54","guid":{"rendered":"https:\/\/sanara.co.ke\/?page_id=15507"},"modified":"2026-09-13T14:33:29","modified_gmt":"2026-09-13T11:33:29","slug":"how-it-works","status":"publish","type":"page","link":"https:\/\/sanara.co.ke\/en\/how-it-works\/","title":{"rendered":"How it works"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"15507\" class=\"elementor elementor-15507\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cee6284 cont-m e-flex e-con-boxed e-con e-parent\" data-id=\"cee6284\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a4cc02f e-con-full e-flex e-con e-child\" data-id=\"a4cc02f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-166fcb7 e-con-full cont-xl e-flex e-con e-child\" data-id=\"166fcb7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b19be38 xxsmall elementor-widget elementor-widget-heading\" data-id=\"b19be38\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Sanara Journey\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ee24c82 elementor-widget elementor-widget-heading\" data-id=\"ee24c82\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">How it works<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b35db8c elementor-widget__width-initial elementor-widget-tablet__width-initial text-l elementor-widget elementor-widget-heading\" data-id=\"b35db8c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Four pillars. You decide where you start<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5cbcdd8 e-con-full e-flex e-con e-child\" data-id=\"5cbcdd8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d2721a2 cont-l-bottom e-flex e-con-boxed e-con e-parent\" data-id=\"d2721a2\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-164746f xlarge elementor-widget elementor-widget-heading\" data-id=\"164746f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">No fixed entry point<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-beaf688 elementor-widget elementor-widget-image\" data-id=\"beaf688\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1920\" height=\"1280\" src=\"https:\/\/sanara.co.ke\/wp-content\/uploads\/Sanara-traditional-musician.webp\" class=\"attachment-full size-full wp-image-14557\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-83e5b78 elementor-widget__width-initial text-l elementor-widget elementor-widget-heading\" data-id=\"83e5b78\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">The creative path is not fixed, and Sanara is not built like a curriculum. You might come in for financing, then stay for the training. Or join a workshop first, then apply for a loan when your business is ready. The four pillars below are available in whatever order makes sense for where you are right now.\n<\/p>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8b56b25 cont-l e-flex e-con-boxed e-con e-parent\" data-id=\"8b56b25\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-29a35de e-con-full e-flex e-con e-child\" data-id=\"29a35de\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9a7935e xxlarge elementor-widget elementor-widget-heading\" data-id=\"9a7935e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Skilling for Work<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e598b41 medium elementor-widget elementor-widget-heading\" data-id=\"e598b41\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Practical training, not theory<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7a5651d elementor-widget elementor-widget-text-editor\" data-id=\"7a5651d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Baraza Media Lab coordinates Sanara&#8217;s skilling activities, working with specialist partners across various arts. The focus is on market-relevant skills: music, photography, film, fashion, animation, comedy, content creation, and more.<\/span><\/p><p><span style=\"font-weight: 400;\">The hubs provide physical spaces where you can access equipment, attend workshops, and connect with other creatives in your field.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2557647 elementor-align-right elementor-widget elementor-widget-button\" data-id=\"2557647\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/sanara.co.ke\/opportunities\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-angle-right\" viewBox=\"0 0 256 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M224.3 273l-136 136c-9.4 9.4-24.6 9.4-33.9 0l-22.6-22.6c-9.4-9.4-9.4-24.6 0-33.9l96.4-96.4-96.4-96.4c-9.4-9.4-9.4-24.6 0-33.9L54.3 103c9.4-9.4 24.6-9.4 33.9 0l136 136c9.5 9.4 9.5 24.6.1 34z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">See Opportunities<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-92e44f4 e-con-full e-flex e-con e-child\" data-id=\"92e44f4\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-49a51d9 cont-l e-flex e-con-boxed e-con e-parent\" data-id=\"49a51d9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a2f3740 e-con-full e-flex e-con e-child\" data-id=\"a2f3740\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-31d337d xxlarge elementor-widget elementor-widget-heading\" data-id=\"31d337d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Access to Finance<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e4c612 medium elementor-widget elementor-widget-heading\" data-id=\"1e4c612\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Capital that works for creative businesses<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e1684a1 elementor-widget elementor-widget-text-editor\" data-id=\"e1684a1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">HEVA Fund&#8217;s Ota product line is built differently, with repayment structures that account for the realities of creative production, irregular income, project cycles, seasonal revenue.<\/span><\/p><p><span style=\"font-weight: 400;\">Three loan products are available to eligible creatives:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"2\"><strong><i>Ota Kopa (Up to KSh 999,999)<br \/><\/i><\/strong><span style=\"font-weight: 400;\">For immediate operational needs equipment, inventory, or cash flow.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"2\"><strong><i>Ota Kopa+ (KSh 1M \u2013 KSh 4.9M)<br \/><\/i><\/strong><span style=\"font-weight: 400;\">For businesses ready to grow their production or reach new markets.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"2\"><strong><i>Ota Growth (Up to KSh 20M)<\/i><\/strong><br \/><span style=\"font-weight: 400;\">For established creative enterprises scaling nationally or internationally.<\/span><\/li><\/ul><p><strong>All Ota loans are HEVA Fund products, available at 9% interest to qualifying applicants.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bc55f7b elementor-align-right elementor-widget elementor-widget-button\" data-id=\"bc55f7b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.hevafund.com\/ota-kopa-loans\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-angle-right\" viewBox=\"0 0 256 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M224.3 273l-136 136c-9.4 9.4-24.6 9.4-33.9 0l-22.6-22.6c-9.4-9.4-9.4-24.6 0-33.9l96.4-96.4-96.4-96.4c-9.4-9.4-9.4-24.6 0-33.9L54.3 103c9.4-9.4 24.6-9.4 33.9 0l136 136c9.5 9.4 9.5 24.6.1 34z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Learn More<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8960197 e-con-full e-flex e-con e-child\" data-id=\"8960197\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c2ec77f cont-l e-flex e-con-boxed e-con e-parent\" data-id=\"c2ec77f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-18f14a0 e-con-full e-flex e-con e-child\" data-id=\"18f14a0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0d2efa7 xxlarge elementor-widget elementor-widget-heading\" data-id=\"0d2efa7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Business Development<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e032866 medium elementor-widget elementor-widget-heading\" data-id=\"e032866\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">The systems that make creative work sustainable<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f214da3 elementor-widget elementor-widget-text-editor\" data-id=\"f214da3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">SNDBX-Ubuntu leads this pillar, providing practical support for the business side of creative work. That includes one-on-one mentorship from industry practitioners, financial management coaching, and help navigating the steps from informal operation to a registered, bankable business.<\/span><\/p><p><span style=\"font-weight: 400;\">The goal is not to change how you work. It is to give you the systems to run what you have already built more effectively.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-057765a e-con-full e-flex e-con e-child\" data-id=\"057765a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d57ed4f cont-l e-flex e-con-boxed e-con e-parent\" data-id=\"d57ed4f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-dcba9cd e-con-full e-flex e-con e-child\" data-id=\"dcba9cd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-75d8b16 xxlarge elementor-widget elementor-widget-heading\" data-id=\"75d8b16\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Creative Ecosystems &amp; Cultural Infrastructure<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5743176 medium elementor-widget elementor-widget-heading\" data-id=\"5743176\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Strengthening the foundations of Kenya's creative economy.\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8f275de elementor-widget elementor-widget-text-editor\" data-id=\"8f275de\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Led by GoDown Arts Centre, this pillar strengthens the cultural infrastructure, institutions and partnerships that support creative work across Kenya. By working with county governments and ecosystem partners, Sanara is helping build stronger local creative economies where creatives have access to supportive environments, opportunities and networks.<\/span><\/p><p><span style=\"font-weight: 400;\">Alongside this, the program advocates for fairer industry standards and safer working environments.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d79ea3a e-con-full e-flex e-con e-child\" data-id=\"d79ea3a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>The Sanara Journey How it works Four pillars. You decide where you start No fixed entry point The creative path is not fixed, and Sanara is not built like a curriculum. You might come in for financing, then stay for the training. Or join a workshop first, then apply for a loan when your business [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-15507","page","type-page","status-publish","hentry"],"blocksy_meta":{"styles_descriptor":{"styles":{"desktop":"","tablet":"","mobile":""},"google_fonts":[],"version":8}},"_links":{"self":[{"href":"https:\/\/sanara.co.ke\/en\/wp-json\/wp\/v2\/pages\/15507","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sanara.co.ke\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/sanara.co.ke\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/sanara.co.ke\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sanara.co.ke\/en\/wp-json\/wp\/v2\/comments?post=15507"}],"version-history":[{"count":3,"href":"https:\/\/sanara.co.ke\/en\/wp-json\/wp\/v2\/pages\/15507\/revisions"}],"predecessor-version":[{"id":16176,"href":"https:\/\/sanara.co.ke\/en\/wp-json\/wp\/v2\/pages\/15507\/revisions\/16176"}],"wp:attachment":[{"href":"https:\/\/sanara.co.ke\/en\/wp-json\/wp\/v2\/media?parent=15507"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}